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Create sustainable, high-performance cultures and impact the world.

Create Constructive Cultures and Impact the World

By Robert Cooke, Ph.D.

Over 30 years of research across thousands of organizations using the Organizational Culture Inventory® has shown positive relationships between Constructive cultural norms (that is, expectations for members to behave constructively in order to “fit in”) and motivation, engagement, teamwork, quality, external adaptability and, ultimately, profitability.

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