Culture University

Positively impacting society on a global scale through culture awareness, education and action.

Cultivating a Sought-After Workplace Culture

By Kerry Wekelo

Talent is attracted to your company based on the culture and image your organization presents, which is visible from the outside. But a sought-after culture starts on the inside. What is seen on the outside is merely an expression of what is really happening on the inside. To create a sought-after culture, you must first stabilize your internal environment to cultivate a thriving culture.

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The mantra of work these days is to do more with less, which means companies are hyper-focused on hiring and fostering highly productive employees. What companies should really be striving for is authentic, true employee engagement with a culture that supports it.

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