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Complimentary Webinar: Levers Proven to Drive Constructive Cultures and Effective Talent Management

Apr 05, 2011

How do you create a Constructive culture — one that is proven to drive engagement, quality, profitability and sustainability? Join award-winning professor and executive Dr. Robert A. Cooke for his complimentary webinar, Levers Proven to Drive Constructive Cultures and Effective Talent Management.

Dr. Robert A. Cooke was one of the first to quantify the concept of organizational culture after his breakthrough revelation that the cultural norms that emerge in organizations often reward and encourage counterproductive behaviors and detract from effectiveness. Since then, and for the past 30 years, Cooke has dedicated a large part of his research agenda to gathering data on thousands of organizations via his respected Organizational Culture Inventory® (OCI®). These data focus on the strength of Constructive versus Defensive cultural norms and expectations, the levers that drive these different norms and their impact on performance. In this webinar, you’ll learn about Cooke’s widely cited model of "How Culture Works" as well as what you can do to create a Constructive culture and an effective talent management system. Get everyone moving in the right direction with actionable information.

Click here to listen.

As part of the experience, attendees completed a version of the Organizational Culture Inventory (OCI) that captures perceptions around what is an ideal corporate culture. The TM group profile, like most other ideals generated in North America, accentuates the Constructive styles and minimizes the Defensive styles (page 1). More specifically, the profile is very similar to the “Historical Ideal Culture Profile” used in our client feedback reports (based on 560 respondents). Additionally, the results show that the amount of agreement among attendees regarding the ideal was quite high—per the “intensity” results presented on page 2. Finally, TM participants indicated that the ideal culture would both increase commitment and enhance the quality of products/services to a very great extent in their organizations (pages 3 and 4).

Click here to view the OCI-Ideal Report.